that's audacious podcast

August 25, 2026

Audacious Agency

Libby Harris is the founder of Strategic Book Advisors, an international book publishing strategist, certified mental toughness coach, and former Division 1 sports performance consultant. With a rich background in exercise science and education, Libby spent nearly two decades sitting on her own book concept before finally stepping over the hurdle of fear to publish her first work. Having gone on to author seven books and coach thousands of aspiring writers, she recognised a critical flaw in the traditional publishing pipeline: subject-matter experts consistently mistake book creation for an immediate business solution.

Many prospective authors come into the process with profound life experience, yet they struggle with severe imposter syndrome. They over-analyse their ideas or assume their stories are not worthy of a public audience. When they do write, they often focus entirely on completing the manuscript while neglecting strategic positioning. The result is thousands of finished manuscripts sitting dormant on laptops or forgotten on digital retail platforms. Libby identified a pressing need for a guided, dual-path approach - acting as the "sherpa" to navigate book creation while concurrently building a long-term commercial profile.

To bridge this gap, Libby built Strategic Book Advisors around a system that treats writing and marketing as two essential wheels on a bicycle. Rather than handing clients a published manuscript and walking away, her framework incorporates lead magnets, advanced reader teams, a full year of structured email marketing, and ongoing mastermind sessions to capture and nurture leads.

To take author positioning to an even higher tier, Libby has partnered with The Audacious Agency to integrate specialised award recognition strategies, providing her authors with a direct pathway to leverage their published works into formal credibility and open doors to opportunity.

In addition to working with authors for 12 months after publishing their book with full support, this combined partnership between Strategic Book Advisors and The Audacious Agency transforms a single book into a launchpad for national media appearances, paid speaking slots, and industry-specific leadership accolades. An unexpected benefit of this strategy is the psychological shift in authors: entering and winning awards early in the book lifecycle validates their expertise, dismantles self-doubt, and provides the necessary social proof to open doors with investors, corporate organisers, and high-value clients.

In A Nutshell:

  • Libby founded Strategic Book Advisors and successfully guided thousands of experts through book creation and market positioning.
  • She’s authored seven published books on mental toughness, coaching, and athlete development herself, and has helped hundreds of authors launch thousands of books.
  • She established an end-to-end publishing system incorporating 12 months of post-launch email marketing, podcast feature opportunities, and structured launch teams.
  • Formed a strategic partnership with The Audacious Agency to offer the Authors Awards Package, helping client authors earn sector, niche, national and international awards, advocacy and thought-leadership recognition, podcast appearances, media articles and speaking opportunities.

Message from Libby

Reflecting on her personal journey and her philosophy on author elevation, Libby emphasises the importance of taking bold action over striving for perfection:

"I thought about my first book for 15 to 20 years before I finally did it. If Mount Everest is creating your book, you are not going to go up that mountain alone with a backpack saying, 'I've got this.' You need the Sherpa; you need the guide. The biggest missing piece in publishing is what to do with the book once you have it. If the book is sitting on your laptop, it is not helping anyone."

Addressing the rising tide of technology in publishing, Libby maintains that authentic human connection remains the ultimate driver of authority:

"Artificial intelligence is a fantastic tool to organise your structure, but AI alone produces slop without connection. Michelangelo used a hammer and chisel, but it was his artistry that brought the David to life. We use AI as a tool, but we rely on human artistry to capture emotion and captivate readers."

Check out Strategic Book Advisors here:

Connect with Libby Here:

The Audacious Award Winning Workbook

Everything you need to leverage your award including crafting an awesome acceptance speech, leveraging checklist, award story ideas, hero story template, leveraging opportunities and a marketing action plan.

Audacious Agency


Are you are doing something impactful, innovative or incredible and you’re tired of being the world’s best kept secret?

The Audacious Agency is here to help you achieve the recognition you deserve. As award writing specialists and profile building experts, we empower entrepreneurs and business owners to become visible, credible, and profitable.

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