personal branding

Purpose, Authenticity and Impact

Personal Branding is the process of creating a specific image of yourself in the mind of your ideal client, so they can get to know, like and trust you, before they buy from you. Having a clearly defined personal brand, gives you credibility and generates intrigue and interest.


In the same way big brands create instant recognition, a personal brand makes it easy to surround your ideal clients and stand out from a crowd of competitors, which is vital because selling services is like selling thin air - it's hard to explain why someone should choose you.

Your brand can create confidence that you will deliver on your promises, to be seen and known as the go-to trusted expert. Personal branding goes far deeper than just delivering a trustworthy brand name, it's about how you want to make people feel and that instant recognition factor.


Because the human brain makes decisions based on memory and emotion and a confused mind will never buy. Having a concise brand message makes it easy for prospects to want to know more.


By packaging together all of your natural skills and talents, with a consistent message, familiar brand voice and instantly recognised style, it so much easier to promote your services in a way that makes sense to your target audience and resonates with their needs.


Your personal brand flows over into your business brand, including the brand identity you choose, colours and imagery you use and the content you create in your marketing and promotions.


It defines your brand personality and culture, guiding you to make the right decisions about what you do to be noticed and which channels to use, saving you time and money.


Trouble is, it's almost impossible to develop your personal brand on your own because you are too close to the subject!


And when your graphic designer or web developer asks you questions so they can create your website or marketing, you simply can't answer them with any clarity... but you can't afford a large branding agency to help you...


That's why the Maximum Velocity program is so good.


You get a personal branding coach, guiding you through the process and you get clarity and direction quickly so you can package your brand and start marketing and promoting you, your brand and your business faster.

profile-pic

Focus And Direction

Thanks so much Lauren… I can’t believe how much focus and direction you’ve given me here. I’ve started the braindump and will continue it over the next few days/weekend.

Andrew Kavanagh Smart Choices Group
profile-pic

Find Ways To Explain What I Do Clearly And Quickly

This was so useful. It's discussing the pros and cons of the options that is really helpful. Like my prospects you didn't really know in detail what I do you made me find ways to explain it clearly and quickly. THANK YOU.

Ross Business Growth Specialist
profile-pic

Fabulous! I got so many ideas and achievable action steps to take me in the right direction that is my True North.

Fabulous! I got so many ideas and achievable action steps to take me in the right direction that is my True North.

Trudi Teren Portrait Photographer
profile-pic

Brand That Means So Much To So Many

“I always loved my brand but knew it only meant something to me. Now I have a brand that means so much to so many and I love it”

Vanessa Nikara Photography
profile-pic

Best Practices In HR Podcast

Lauren shares why personal branding is so vital in the HR/People Management industry and how you can stand out at the go-to expert.

Brenda Neckvatal
profile-pic

Must Do!

Creating a brand name and so much more!

Faye Waterman
profile-pic

Position Yourself

“I have been in Real Estate for many years and I train people on a regular basis, but I learned more about how to position yourself as the specialist in the first half of the program than I have in the past two years in the industry!”

Christine Real Estate Agent Trainer
profile-pic

Fantastic Insight And Clarity

Thanks Lauren! You offered fantastic insight and clarity. It was enlightening to have someone to unpack my head!

Fiona Teway Consultancy
profile-pic

I came out of Lauren's half day course feeling enlightened with total direction for my business

I came out of Lauren's half day course feeling enlightened with total direction for my business

Karen Pirie Real Estate Agent
profile-pic

Incredibly Easy For Me To Understand

“I know nothing about branding and this took all the worry out of my hands. It was incredibly easy for me to understand and I love my new brand.”

Bev Real Estate Agent
profile-pic

Love My New Brand

“I help women going through life change to have total self belief in their unique purpose and I so love my new brand look and name - it says it all!”

Bernice Owner - Infinitive You
profile-pic

Brilliant Guidance

A lady who knows her content and knows the depth that is needed to assist anyone looking to start branding their business. Lauren shares her content and drills down to the areas that matter the most. I was amazed at her ability and the guidance she shared when I started getting into a place where her guidance was brilliant. Reassuring all the way. Lauren Clemett, is a delight to work with and a truly an amazing lady.

Janice Muir Visionary Mentor, I believe, I Achieve
profile-pic

This is so very helpful. It get’s you to go an inch wide and a mile deep!

This is so very helpful. It get’s you to go an inch wide and a mile deep!

Lynda Petterwood Empowerment Coach
profile-pic

WOW! You get some really specific ideas and action to get you thinking about your business differently.

WOW! You get some really specific ideas and action to get you thinking about your business differently.

Arlene Dowdell Fruit & Vegies On The Move.
profile-pic

Best formula

This will help you through the overwhelm. You will see a new direction and focus, you will be able to harness what you know and something new!

Pat Armistead
profile-pic

I'm Highly Focused Now

"It's 2am in the morning and I just finished the 5th and final video of Brand Magnet with 4 pages of Action Steps next to me!

I've been so guilty of Bright-Shiny-Objectitis over the years but I'm highly focused now and getting even more focused every day. Great stuff.

It's Bed Time now (If I can sleep)"

Andrew Kavanagh Smart Business Choices
profile-pic

Extremely worthwhile!

Extremely worthwhile and informative!

Tish Springsteen
profile-pic

Awesome Tools

“This is amazing! I certainly became very clear about my target market, my core message and my cascade of influence. I have some awesome tools and steps to implement straight away.”

Kath Compass Business Support
profile-pic

Getting Us Started Down The Path

“The biggest thing you did for us was getting us started down the path that we’re on now. The vision of the company, fostering the culture, future planning and focus of the company.”

Aaron Owner - Super Colour Digital Printing
profile-pic

The Best Thing I Did For My Business

Working with Lauren Clemett was the best thing I did for my business. With the help of Lauren we created a new branding for the business and put us on the map within Gold Coast. Thank you Lauren for taking my business to next level. I would recommend Lauren any day.

Ajay Amin Ezi Office Supplies
profile-pic

Lauren Was Awesome

Lauren was awesome. I was skeptical at first and as I felt "protective" of my brand and thought "what the hell do you know about me/us?" but she took the time to learn and in turn, I learned from her.

Kevin National Drones
profile-pic

Fantastic Tools To Implement Straight Away

“This really made me think about the legacy I want to leave and what I want to be known for. Fantastic tools to implement straight away to help create my on-line presence & authority in the market.”

Phoebe MGA Accounting
profile-pic

Original Clever Ideas And Expert Knowledge

I worked with Lauren to get a better hold on our brand identity and establish a solid, focused and effective marketing strategy for our future. I was very impressed by Lauren's original and clever ideas and expert knowledge on all things marketing, branding and business development. She is a woman of so many talents, endless knowledge and a zest for life. I can't recommend Lauren highly enough if you're looking for an expert to put you on the right path with your business marketing & branding strategy. Thank you Lauren, I look forward to working with you again in the future.

Katrina EcoWise LED Lighting
profile-pic

Branding is so much more than marketing, we went into areas I had never considered before.

Branding is so much more than marketing, we went into areas I had never considered before.

Gary Mays Why Wait Plumbing
profile-pic

Full On But Worth It

“Full on but worth it! Enables you to define your core message and making it all about your clients. Very enjoyable and informative”.

Kerry The Book Balancer
profile-pic

We Are So Excited

Just wanted to thank you so much for helping us with our new brand. We are so excited by all the possibilities.

Sandra Soothe Mobile Massage
profile-pic

Identify Your Key Strengths

"When you’re in a market of professionals where your brand has to be you. This program helps you identify your key strengths and then market yourself in a way that makes you stand out."

Rachel Owner - Bold Business
profile-pic

Business Direction

“This is fantastic for those who need clarity and direction in business and those just starting to reposition themselves. Terrific introduction to developing your real and effective brand.”

Brian Franchise Simply
profile-pic

Found Clarity!

Lauren helped me with direction, branding and clarity...total motivation!

Lisa Johnson
profile-pic

Neuro-branding!

Lauren is the authority on neuro-branding and getting clear on your business!

Sally Eberhardt

Check Out The Award-Winning 
Personal Branding Program

Maximum Velocity

The Fastest Way To Rocket Launch Your Personal Brand And Business

$4,900

(Option: 3 Payments Of $1850)

Want to know exactly what you get?
download the program Guide To See What's Included

Some Of the brands we have helped develop and launch

Wildfire Business Consulting

“Lauren is a wizard with business names, colours and images that evoke strong emotions to create a brand identity unique to you. It was a journey of discovery filled with startling insights, warmth and humour”

Dianne Krome, Business Growth Consultant 

Absolutely Admin

“I love my kick-ass name and logo! I feel like I’m really living my brand and am starting to be recognised. It really has made an enormous difference to the success of my new business.”

Valerie, Business Administrator

Franchise Simply

“This is fantastic for those who need clarity and direction in business and those just starting to reposition themselves. Terrific introduction to developing your real and effective brand.”

Brian & Prue Keen, Franchise Simply

Vurv*

Lauren has a unique talent to tap into your psyche to bring out the best in yourself which reflects in your own brand through colours and language. I love her creativity, expertise and positivity. Very inspiring and this is the exact launching pad required for my business!

Anita Montesino, Vurv* Natural Thyroid Specialist

Ezi Office Supplies

“Our old brand didn’t work but it had been around for years and we were scared to change it. I can’t believe how powerful our new brand is and how much more quickly people simply get it.”

Ajay, Business Owner

Qalma

“At last I have packaged everything together and I’m really clear now on what I want to be known for.
My brand really does say it all.”

Evelyn Douglas, The Qalma Queen

in an overwhelming world, it's vital you stand out!


Why work with us?

We have helped hundreds of brands over the years and won numerous awards for our work. The Neurobranding science used in this program normally provided at massive expense by world leading branding agencies, is applied to your brand so you can instantly engage and connect with your ideal client, giving you long-term consistency, confidence and allowing your brand to do the selling for you.

The best part is, our unique program works for a range of businesses:

  • Those wanting to build their brand and want to get it right the first time,
  • Those who have a brand but it's all over the place and they need to pull everything together and get clear on their brand message,
  • Those with an established brand that is no longer serving them and they need to rebrand, but without the headache or massive costs, or risk of getting it wrong.

Want To Chat With Lauren To Decide What's Best For You?

CLICK THE BUTTON BELOW to find a time that suits for a complimentary chat:


CASE STUDY

Kerry Dutton

Before I started the program I had a vague idea of how to stand out and I was using a range of ways to explain that but it wasn’t very consistent. The key thing I really enjoyed was that I quickly got clear on my message so I can confidently explain what I do in a better way.


Now I have my one word brand strategy, I am looking at my brand from a new perspective. I’ve managed to get a much clearer message and to be more ‘on brand’.


I’m now far more consistent and confident that I can share my brand message with much deeper meaning.


I have also been able to define what I do in a different way - helping businesses with their growing pains, which is a much more forward thinking, positive way of looking at it from an accountants view.


I really have rocket launched my brand! I’m about to launch my new program and everything I write about in blogs, or online, I am using the key words and visualisation to represent my brand best. I can also make more instinctively choose what events I will attend, where I’ll speak, I can decide if my brand will be better reflected in the activity.


I’m focused with lots more clarity of where I want to be and on building really strong relationships, which is vital when you can get so overwhelmed with everything.


Kerry Dutton
Owner Think 180 Degrees.

CASE STUDY

Ross Keating

Thanks for putting the Maximum Velocity Program together, it’s exactly what I was looking for.
 

I wanted to put my brand into context, like going to University or doing a post-graduate degree.

I wanted to have my brand as part of my business plan, and I used this program to help me understand who I am and my ideal plaint avatar, as well as who I don't want as a client
 This program makes you focus on yourself, not just on your client.


I love understanding my brand personality and how to make sure I can be authentic and be confident in my approach. I also love the way the Core Message makes it so much easier for me to explain concisely what I do and now I always get the question “That’s interesting, tell me more...”.


It has given me the point of different from all the other business consultants out there and makes it easier for me to point out how I am different.


Its given me confidence to say what I really believe in and to focus on who I want, how to approach them and to have the confidence to have that point of difference!


Ross Keating

Director, The Client Orchardist

Want to know exactly what you get?
download the program Guide To See What's Included

>